Great mobile app ideas are everywhere, but before you go into development, there's one crucial step many skips which is validating your app idea.
Validation is about making sure there are real people who need what you're building and would use (or pay for) your app. Here’s how to do that before starting the development.
1. Clearly Define the Problem You’re Solving
Every good mobile app starts with a problem. But sometimes, the idea is too vague or not useful enough for users to care.
For example, instead of saying you want to build a travel app, think of wanting to build an app that helps frequent travelers find last-minute hotel deals with no cancellation fees.
Ask the following questions:
If the problem isn’t urgent or frequent, people won’t download your app.
2. Talk to Real People
You’re not pitching, instead you’re listening. You’re trying to understand if the problem is big enough and how users currently deal with it.
3. Check the Market and Competition
Many people worry if their mobile app idea already exists. But in reality, competition is a good thing. It means there’s demand.
Look up:
Ask:
Don’t aim to be the first, rather aim to be the most valuable.
4. Build a Simple Landing Page
You don’t need a full mobile app to test your interest, build a basic landing page.
Include:
Then share the page on social media, in relevant communities, or run a small $50–$100 ad campaign to test if people sign up.
If no one’s clicking or signing up, then revisit the problem, message, or audience.
5. Validate the Business Side, Too
A good idea isn’t just useful; it must be sustainable. Ask yourself:
Test monetization assumptions early. For example:
Many great ideas fail because the business model wasn’t thought out from the beginning.
7. Track and Measure Everything
This is the key. You can’t validate without tracking.
Use tools like:
Track:
If you're getting real signals like people signing up, sharing your ideas, or wanting to use them early, then that’s your green light.
Conclusion
Validation isn’t always easy, but it’s where successful apps are born not in the code, but in understanding users and real-world problems.
Take the time to test the idea in the wild. You’ll save money, avoid stress, and build something people actually want.
Your app idea might be great. Let the market tell you.
Have an app idea and want to start? Contact us now!
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